Moving office can be an event which is complicated and there are a lot of things you need to remember to do. It can be easy to forget about one of the most important aspects of an office move; letting your customers know that the move is taking place. You need to make sure you do this well in advance of the move so that you have time to notify everyone who needs to know.
We are going to take a look at some of the methods you should consider using if you need to notify customers of an office move. Hopefully, you should find this information useful in making the notification process as simple as possible.
Make an announcement on your website
This is an excellent way of getting the message across to a wide audience. In the lead up to your office move you can include a message on your website homepage keeping clients informed of your new office address and the date you are moving.
Send email notifications
Not every client will have reason to visit your website in the lead up to your move so it’s a good idea to send an email notification to all of the clients on your contact list. You need to make sure you include all of the relevant information, including your new office address, the date of the move and the arrangements for contacting you while the move is taking place.
Include flyers with invoices
You know that your clients pay attention to invoices when they receive them as they have to take action on them. For this reason it can be a good idea to include a flyer with any invoices you send prior to your moving date. This method of communicating details of your move has the added advantage of making sure the client has your information to hand in hard copy form, without having to find an email or check out your website to remind them of your new details.
Communicate with your clients on social media
Social media can be a very successful form of communication for businesses if used in the right way. Advising people of a new office location is an example of an occasion when social media is a very useful and appropriate tool. As soon as you know about the move you can start getting people used to the idea and you can keep them informed as the relocation process progresses. It can even be a good idea to turn the move into a story to keep people engaged. If you take clients on the journey with you it can be a good way of keeping them connected to your business.
Include notices at your physical location
So far we have concentrated on digital methods for informing clients of a change of office address but you should not forget the more traditional methods either. This includes putting notices up in your current offices. Doing this means that any clients who visit your current location can clearly see that you are relocating and get details of your new address. This is a simple way of making sure that clients know you are moving to a new office.
Moving office can be stressful and you have a lot of things to think about. Making sure that your clients know about the move should be at the top of your priority list. If you do not do this then clients will continue contacting you at the old address following your move and you could end up losing business. As you can see, there are several methods you can use to let clients know you are moving. Ideally, it’s a good idea to use a combination of these methods, both digital and hard copy.